Avalanche (AVAX) has taken major steps to strengthen its position in the Middle East and North Africa (MENA) region, using Abu Dhabi Finance Week 2025 as a platform to unveil several high-impact initiatives. These announcements highlight Avalanche’s growing influence as a leading blockchain network within the region’s rapidly evolving digital economy.
Avalanche Foundation Reinforces Regional Presence
A cornerstone of Avalanche’s expansion strategy is the launch of its Distributed Ledger Technology (DLT) Foundation within Abu Dhabi Global Market (ADGM). This move provides a strong regulatory foundation, enabling Avalanche-related projects to operate within a transparent and trusted framework. The DLT Foundation is tailored to support Web3 organizations by offering regulatory clarity while preserving the decentralized principles that define blockchain innovation.
Driving Startup Growth Through Hub71 Collaboration
Avalanche has also partnered with Hub71, Abu Dhabi’s global technology ecosystem, to complete its first private blockchain accelerator track. The program is designed to connect UAE-based startups with Avalanche’s global network, providing access to technical expertise, mentorship, and international markets. Startups such as FiatRails and Innovo are already utilizing Avalanche’s infrastructure to develop advanced financial and technology solutions.
Strategic Alliance with LuLu Financial Holdings
One of the most significant announcements is Avalanche’s partnership with LuLu Financial Holdings, a major player in global remittances. With over $19 billion in transactions processed in 2024, LuLu Financial aims to build blockchain-powered financial services on Avalanche. The collaboration will focus on programmable payments and remittances, with plans to introduce a dedicated Avalanche Layer 1 network through AvaCloud by 2026.
Broadening Adoption Across Multiple Sectors
Beyond financial services, Avalanche is expanding its reach into other industries. The network has teamed up with Kitopi to bring its customer loyalty program on-chain, enhancing transparency and engagement. Meanwhile, SemiLiquid has introduced a Programmable Credit Protocol on Avalanche, enabling automated institutional lending and further demonstrating the network’s suitability for enterprise-grade financial applications.
Looking Ahead
The developments unveiled during Abu Dhabi Finance Week 2025 reflect a unified and long-term strategy for Avalanche’s growth in the MENA region. By combining regulatory alignment, enterprise partnerships, and startup innovation, Avalanche is positioning itself as a bridge between decentralized technology and real-world use cases, reinforcing its role in shaping the region’s digital future.
